In 1994, Hotmail had zero sign-ups. In two and a half years, that number rose to a whopping 30 million.
How?
They attached a link to their website at the bottom of all emails sent with their service.
So, whenever someone sent an email to a friend, colleague, or family member, they were unknowingly engaging in word-of-mouth marketing, a.k.a. organic marketing.
There is no denying the power of content repurposing. In today's competitive landscape, B2B businesses need to be strategic in their approach to content distribution to output 10x more content.
Joining a marketing community is one of the best things marketers can do to boost their career, gain visibility for their business, and establish themselves as experts in marketing. We asked our marketer community what are the best marketing communities out there people can join and here's what they came up with.
Newsletters are alive and well in 2022 even with the rise of community-led marketing. Therefore, we asked our marketing community "What is one of the best marketing newsletters you're subscribing to?" to check out what are some newsletters other marketers should know about.
Leaders are readers. We asked our marketer community what are the best marketing books they have read or where they found insights for their marketing. Here's a listing of the best ones with links to Amazon.
Podcasting is one of the fastest growing medium at the moment. However, with the fast increase of new shows, it's sometimes hard to find the diamonds in the rough. We reached out to our community to get you the most recommended podcasts by other marketers.
If you're looking for inspiration to spice up your marketing, look no further. We collected and published the best marketing inspiration ideas in this one large swipe file for everyone to use.