How to use email marketing to drive engagement and loyalty for loyalty programs
Picture this: you've just signed up for a loyalty program at your favorite store, and you're eager to start racking up rewards points. But then, weeks go by and you haven't received any updates or promotions from the program. Suddenly, your enthusiasm for the program starts to wane, and you begin to wonder if it's even worth continuing to participate.
As a business owner or marketer, you know that customer loyalty is crucial to the success of your business.
