The importance of having a clear and concise call-to-action on your landing page
You've spent countless hours designing your landing page. You've carefully crafted the copy, chosen the perfect images, and even added a few testimonials for good measure. You're confident that your page is going to convert like crazy. But as the days pass, you're left scratching your head wondering why you're not seeing the results you expected. The answer may lie in your call-to-action (CTA).